Create new revenue streams
I helped ProImpress move their award-winning program, Mastering the Message, online.

As one of two designers on this project, I collaborated closely with the client to convert their award-winning program, Mastering the Message, to an online format. Without any written source material to pull from, we conducted many content interviews with the client. Content instability was a challenge, but we were able to complete our storyboards, scripts, and videos in time for program launch. This online program consists of a series of eLearning modules with text, video, multimedia interactions, and coaching exercises. It also includes a filtering system where users can quickly find learning objectives regardless of where they sit in the overall curriculum (for instance, if a learner just wanted to watch the videos).
- Content analysis
- High level design with modular learning paths
- Detailed designs, storyboards and scripts
- Testing and enhancements



